Make it STOP.

My mom watches a lot of HGTV (Home and Garden TV for the cable avoidant - a channel which is dedicated to home makeovers), and I watch quite a few Bravo reality shows of my own (Hi, Project Runway. Hi, Top Chef). But there are two phrases I keep hearing over nad over and over to the point where I physically cringe when I hear them. Make it STOP.

I nominate the following two phrases for extinction, effective yesterday.

"Make it POP"

Part of speech: Interjectionish-verb
Meaning: To add a heavy-handed touch which will make something shock viewers into silence.
Conjugated: "I make it pop, you make it pop, he/she/it sees it pop and pukes."
Usage: "And then we'll add some huge painted red deer on the wall, to really make it POP."
See also: Gilding the lilly

Stop it. If you have to explain that you're Making It Pop, you're "Doing It Wrong."


"Wow Factor"

Part of speech: Noun
Meaning: The factor which wows. Which is to say, it would suck, except that this gauche or brassy aspect has been added.
Conjugated: Who am I kidding? Only insane people on reality shows say this. I hope.
Usage: "The five hundred strings of strings made the house blinding, but the real WOW factor was the 30 foot high blinking Santa."

If you use these phrases people will not think you are cool or that you have panache or design sense. They will realize that you watch far too much HGTV. Stop before it's much, much too late.

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